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Solo Keren #2 as Literacy Financial Effort for Millennial Generation


Source: Yuni Sulistiawati (Mathematic Education’ 19)


Solopos in collaboration with the Indonesia Deposit Insurance Corporation (LPS) again held Solo Keren this year with the hash tag Solo Keren#2. Based on the urge from Solopos to bring young people closer to financial literacy, the event finally consisted of various series, among others, Creative Festival Music, Creative Video Challenge G20, Creative Talkshow, and Youth Creative Bazar.


Alfari as the coordinator of the organizers said that, "The concept of Solo Keren #2 has been changed. In the past, the focus was only on talk shows, now it is changed with entertainment so that young people don't get bored easily".


The G20 Creative Video Challenge competition itself was held on 15-25 June 2022 which was followed by 100 participants and one video contest winner and one speech contest winner have been selected. As the name suggests, this competition raises the role of youth in the G20.


Source: Yuni Sulistiawati (Mathematic Education’ 19)


Meanwhile, Creative Festival Music, Creative Talk show, and Youth Creative Bazar were the peak events which were held for free on 26 June 2022 at Edutorium KH. Ahmad Dahlan UMS. Participants only need to fill in the link provided and then they would get a QR code that must be brought when they came to the event. The activity started at 10:00-22:00 WIB and was attended by 3000 spectators.


"The event was held for free, because LPS asked for this event to be closer to young people. So, they used the concept of free tickets by using registration so that young people are also more familiar with technology that makes it easier for them when they are going to do activities, one of which is by registering only when participants enter just register and scan”, explained Alfari.


In the Creative Music Festival, Solopos presented music groups that are currently popular in Solo and its surroundings, namely Sukir Genk and Guyon Waton. Meanwhile, in their Creative Talk Show, they took the theme “Milenial Melek Financial” by presenting two speakers, namely Sandiaga Uno who is the Minister of Tourism and Creative Economy of Indonesia and Gibran Rakabuming Raka who is the Mayor of Surakarta.


Source: Yuni Sulistiawati (Mathematic Education’ 19)


"So that young people are more aware when they have money, they can not only spend it, but they can also invest how money that was previously Rp100,000 can later become Rp1,000,0000 and it was taught in this workshop even though the concept is simple," said Alfari.


While the last one, the Youth Creative Bazar activity, Solopos invited 21 Micro, Small and Medium Enterprises (UMKM) whose products were mostly targeted at young people. They were invited to exhibit there and the products could be in the form of craft, culinary, and fashion.


"So the point is that young people have never had a business idea, they finally have it and it's an effort to let people know that there are certain things that can be sold and become money," added Alfari.


He also hoped that from holding this event, young people will know more and be more aware of financial literacy because young people are now synonymous with spending more money; young people now have to be better able to manage finances and how to become rich from a young age.



Reporter : Yuni Sulistiawati (Mathematic Education’ 19) and Shinta Claudia (Physiotherapy’ 21)

Writer : Ayu Ukhti Muslimah (English Education’19)

Editor : Ayu Ukhti Muslimah (English Education’19)

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